Category Archive for "Marketing Strategy"

summer slowdown

How To Boost Business During the Summer Slowdown: Part 1

Summertime is nearing, and while that means beach trips, ice cream and cookouts for most people, it can mean slower days at the tattoo shop for business owners. This infamous summer slowdown comes as a result of more than half

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how to grow on Instagram

How to Grow Your Business with Instagram

Social media today is not what it was 10 years ago. It is no longer a place exclusively for connecting with old friends from high school or sharing your most recent vacation photos. Today’s social media landscape has evolved into

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InkBook Updates

What’s New With InkBook? Find Out Here!

Add-ons Your online reputation is more important than ever, and largely out of your control.  While we can’t promise you anything but five-star reviews, our latest add-on gives you an easy to use dashboard that shows you what is being

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tattoo shop

Business Software: Your Tattoo Shop’s Holiday Season Secret Weapon

The holiday season can present unique opportunities for businesses—from sending out special deals to earning new customers and rewarding return ones. It can also cause chaos in your tattoo shop. More customers and more deals can mean an influx of

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green

World Environment Day: Simple Ways To Make Your Studio More Green

World Environment Day is the perfect time to remind ourselves that “green” is everyone’s responsibility. Rising environmental challenges remind us that it’s important that we play a leadership role in preserving our planet. Interestingly, when a tattoo business goes green,

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email confirmation

7 Ways a Confirmation Email Can Create Return Customers

Email marketing is the most effective way to engage with customers. Are you utilizing this technique? It’s a social media age meaning you need to connect with your customers through Facebook likes, retweets on Twitter and hearts on Instagram. Word of mouth

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